ShareTracker

Delivering Telecom Market Data and Insights You Can Trust

ShareTracker is the largest U.S. market research company dedicated to telecom market share measurement analytics. For over 10 years, ShareTracker has helped the communications industry keep score by consistently delivering highly accurate market share and FlowShare measurement across all fixed and mobile services.

Our solutions are highly customizable, easy to use, and they save your company’s strategy and marketing resources. With ShareTracker, you get the detailed and trustworthy data you need to make mission critical decisions, grow your business, and surpass your competitors.

About Us

Our Solutions

How We Keep Score

Competitive Intellegence

In an intensely competitive market, you need to know what’s happening with your customers and your competitors’ customers at any given moment. ShareTracker’s real time analytics deliver custom reporting on competitive losses and disconnects with segmentation, giving you a deep dive into market view customer patterns as they occur.

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Business Data

ShareTracker has access to a national business database that includes telecom records for over 20 million U.S. businesses. Our actionable business data gives you the information you need to make strategic marketing, network planning and operational management decisions.

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Residential Data

With our extensive network of databases, ShareTracker can track 120 million households in the U.S. to provide our clients with useful residential telecom data. We clean and update our databases regularly to provide the most accurate and comprehensive data possible.

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GeoMarketView

Our GeoMarketView solutions provide geographic insights on why telecom customers in certain areas are switching providers. Learn where you’re strongest and where your competitors are weakest. With GeoMarketView reports, your sales teams will be able to identify, locate and rank the best business prospects in any geographic region.

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Why ShareTracker?

Why the Top Telecom Companies Come to Us

Strategic Decision Making

Strategic Decision Making

“Flow share and segmentation data is used across our organization and is critical to decision making for our advertising campaigns and measuring their effectiveness. It allows us to better equip our sales force and gain insight into our competition.”

 

Consumer Insights Manager, Large Telco

High ROI

High ROI

“We purchase this data because we get a return on investment. The insights from share tracking and segmentation data allow us to make better strategic decisions, which makes up for the cost.”

 

VP of Sales and Marketing, Large Cable / MSO

Accuracy

Accuracy

“ShareTracker provides the most accurate data and the full suite of the data we need. Poor accuracy prompted a switch from our old provider to ShareTracker and we have been pleased with the accuracy of ShareTracker data.”

 

Partner, Large Telco

Customization

Customization

“ShareTracker was quite willing to customize and was able to create all of the layers we needed which made it very user friendly. Results happen very quickly when we work with ShareTracker.”

 

Partner, Large Telco

Depth of Data

Depth of Data

“With the flow share data we buy, we get a lot more detail and depth. We can drill down into specific data layers, which allows us to discover information that otherwise wouldn’t have been available to us.”

 

VP of Sales and Marketing, Large Cable / MSO

Public Data is an Insufficient Substitute

Public Data is an Insufficient Substitute

“Public information like quarterly reports can be an alternative source of data, but that information alone is not sufficient for our analysis and decision making. It does not have the depth that we need.”

 

Lead Wireless Research Manager, Large Telco

Blog, News, & Updates

Latest COVID-19 Insights Reflect Return To Normalcy

June 23, 2020

COVID-19 Consumer Video & Internet Consumption Survey (March 17 – May 31) ShareTracker has released data from its latest standing monthly survey of U.S. households, providing a window into COVID-19’s impact on consumer video and internet consumption. This report builds off of ShareTracker’s previous study, released on May 4. This overview covers the first 10 weeks …Read More

COVID-19 Exposing Opportunity In Rural Residential Broadband Markets

June 12, 2020

Defining Rural Broadband Opportunity and Risk for Wireless and Wireline Carriers Today, ShareTracker released Wireless Home Opportunity Scores to provide marketing insights for wireless carriers. The Home Opportunity Score insights can also be used to identify risks for existing wireline and cable carriers. ShareTracker developed a combination of business rules to create these Opportunity Scores. …Read More

COVID-19 Household Video & Internet Survey: Looking For Options

May 21, 2020

COVID-19 Update: Consumer Video & Internet Consumption (March 17-April 30) The ongoing COVID-19 pandemic is changing by the day, making it difficult for service providers to keep up with changing trends and patterns. ShareTracker has been actively monitoring the situation ever since news broke about the pandemic providing key updates about how wireless and broadband …Read More