COVID-19’s Impact on B2B Wireless End Users

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COVID-19’s Impact on Wireless End Users

ShareTracker has released new data exploring COVID-19’s impact on wireless end-users.

The information below was based on a national sample of 8,434 employed adults, aged 18 or over, with at least one cellular-enabled wireless computing device. The data was collected between March 11-30, 2020.

Here is a breakdown of ShareTracker’s findings:

Forty-seven percent of wireless end-users reported they or another household member are now working from home. Only 9 percent cut broadband costs, and even less (5 percent) cut wireless costs. Thirty-four percent reported having no employee changes.

The study also asked employers for feedback on wireless usage. Thirty-seven percent said that more employees are working remotely, while 29 percent have temporarily reduced or suspended operations.

Interestingly, only 24 percent of employers have incorporated new security measures during COVID-19 —a concerning discovery when considering the uptick in cybercrime that has been reported. According to the FBI, cybercrime reports have quadrupled during COVID-19.

Next, the study dove into the types of service issues that end users have been experiencing.

The majority (42 percent) of respondents reported encountering broadband service issues, which comes as no surprise when considering the constraint that service providers are currently under to meet increased demand. By comparison, just 29 percent of respondents reported having wireless service issues.

As the study shows, AT&T (36 percent) and Sprint (34 percent) have been experiencing the highest number of service issues.

The study also provided insight into end-user awareness for broadband and wireless service offers.

ShareTracker further analyzed end-user changes across specific industries. Here are some of the top findings for each category:

More Employees Working Remotely

Education 46 %
Government/ Public Administration 46 %
Finance/ Banking/ Insurance 44 %
Utilities /Electric Power/Gas/Water /Sewage Systems 44 %

 

Temporarily Reduced/Suspended Operations

Accommodation and Food Services 53 %
Arts, Entertainment, and Recreation 40 %
Educational Services 34 %

 

New Security Measures

Finance, Banking, Investments, and Insurance 36 %
Administrative and Support Services 30 %
Utilities /Electric Power/Gas/Water /Sewage Systems 29%
Wholesale or Retail Trade /Services, Transportation and Warehousing /Storage 29%

 

More Mobile Devices

Finance, Banking, Investments, and Insurance 29 %
Wholesale or Retail Trade /Services, Transportation and Warehousing /Storage 27 %
Utilities /Electric Power/Gas/Water /Sewage Systems 26 %

 

Broadband Upgrade

Administrative and Support Services 18 %
Construction or Manufacturing 16 %
Finance, Banking, Investments, and Insurance 16 %

 

Web Service Upgrade

Administrative and Support Services 21%
Mining, Quarrying, and Oil/Gas Extraction 20%
Agriculture, Forestry, Fishing, Farming, and Hunting 18%

 

Postponed Mobile Purchases

Administrative and Support Services 19 %
Agriculture, Forestry, Fishing, Farming, and Hunting 19 %
Mining, Quarrying, and Oil/Gas Extraction 17 %

 

More Employees Working On-Site

Administrative and Support Services 14 %
Health Care and Social Assistance 12 %
Wholesale or Retail Trade /Services, Transportation and Warehousing /Storage 12 %

 

Temporarily Increased Hours of Operations

Accommodation and Food Services 7 %
Finance, Banking, Investments, and Insurance 7 %
Health Care and Social Assistance 7 %

 

No Employer Changes

Professional, Scientific, and Technical Services 23 %
Health Care and Social Assistance 22 %
Other 20 %
Government/ Public Administration 20 %

 

To follow the latest developments in the telecom industry from COVID-19 follow us on LinkedInTwitter, and Facebook, or drop us an email at info@sharetracker.net. You can always visit us at ShareTracker as well.