Located within a set of Wire Center, Rate Center, Zip Code, or Custom boundaries. Defines the addressable market for a Wireline Telecom or Cable MSO Service Provider
High value Residential Households
Potential targets for new customer acquisitions or existing customer up sell/cross-sell opportunities Identify best Households for customer acquisition based on Service Propensities, Prospect Densities and Proximity to Serving Assets resulting in maximum ROI potential.
Sales & Marketing
High value Residential Households that are current customers of a specific competitor helps Sales and Marketing to develop highly focused “Win Over” campaigns. These campaigns are targeted to the customers of a specific competitor to improve customer acquisition results and defeat a specific competitor.
Residential MDU Buildings
Within a set of Wire Center, Rate Center, Zip Code or custom boundaries by aggregate telecom demand, MDU buildings represent a high ROI market segment because of the customer concentrations in the building.
Wire Centers, Rate Centers, Zip Codes and Buildings within a geographic market by aggregate demand for telecom, data and/or video services. Market and network planners understand where to deploy access facilities & network enabling technologies for optimal financial return on investments. Business planners can evaluate geographic expansion strategies and product expansion opportunities.
National Resident Telecom Database
The ShareTracker National Residential Telecom Database is a comprehensive national telecom database that contains over twenty-three (23) different categories of telecom circuit demand and telecom spending estimates along with a comprehensive suite of telecom spatial data for each individual residential household.
The Telecom Database contains 103 fields of information including: